Dolly Parton's Fragrance Hits the Mark, but That's Just the Beginning
Let me tell you, Dolly Parton is not just a country music queen—she’s a business legend. This summer, her new perfume, Dolly: Scent From Above, made waves on HSN by selling out faster than any other fragrance in the past decade. That’s right, folks—this lady knows how to make a splash. But Dolly’s success doesn’t stop there. With an estimated fortune of $350 million, she’s officially landed a spot on Forbes’ list of the wealthiest self-made women in the world. Now that’s what I call earning your stripes!
Smart Spending: Dolly Parton's Philosophy on Money
Even though Dolly has built an empire, she’s no reckless spender. In fact, she’s refreshingly practical when it comes to her finances. “I really like to earn money, and I love to spend it too,” she shares with a laugh. “But I only spend it on things that matter. I’m not the type to drop three or four thousand dollars on a coat or one outfit.” Dolly’s approach to money is grounded in her roots—growing up poor with 11 siblings taught her the value of a dollar and the importance of using wealth wisely.
Where Does Dolly Splurge? The Costumes and Wigs Speak for Themselves
So, where does this icon splurge? Well, it’s all about the show! Business expenses like her dazzling costumes and signature wigs top the list. Dolly isn’t kidding when she says, “I don’t even know how many wigs I have—I wear one almost every day, so I must have at least 365.” Each wig is crafted by her trusted hairdresser, Cheryl Riddle, and these custom creations made from human hair can cost upwards of $5,000 each. Talk about investing in her craft!
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And those iconic stage outfits? They’re not off-the-rack, folks. “She loves her clothes, and most of them are custom-made,” a close friend reveals. “That’s probably where she splurges on herself the most.” But when Dolly’s not dazzling audiences, she keeps it simple. At home in her Brentwood, Tennessee, estate with her husband, Carl Dean, she opts for modest attire. Her upbringing reminds her to stay grounded. “I know I look like a material girl, but I’m really not. I’ve got clothes that I’ve worn for years,” she insists. “I always think of my parents—they could have fed a family of 12 on what I’d pay for a coat.”
Giving Back: Dolly’s Heart of Gold
What truly sets Dolly apart is her commitment to giving back. Last year, she made headlines by donating $1 million to fund research for the Moderna vaccine. “I just felt so proud to be part of that little seed money that will hopefully grow into something great and help to heal this world,” she said. But this isn’t the first time Dolly has used her wealth to make a difference. Her generosity extends far beyond the headlines.
“Dolly has always been about giving back, helping the less fortunate,” a friend explains. From funding children’s literacy programs and environmental conservation efforts to starting scholarships for young people in her hometown of Sevier County, Tennessee, Dolly’s philanthropy is wide-ranging. And if that weren’t enough, she quietly takes care of her loved ones too. “She pays for education, schools, and tuition, as well as medical costs for family members,” the friend adds. “She would never reveal who she provides for, but trust me, she shares her wealth.”
Dolly's Money Mindset: Giving to Receive
Dolly doesn’t shy away from having money—she’s proud of the hard work it took to earn every dime. But she sees money as more than just a possession; it’s a tool to improve the world. “Money is like the tide: It rolls in and it rolls out. If you clutch it, you’re not going to keep it,” she reasons. “With the first money I ever made, I bought my mom and dad a car and helped them fix up their house. It seems like the more I give, the more I get, and that’s the way life is supposed to go.”
